The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Filter
Award
Agency
Client
Title
Category
Annual ID
Uncle Sam
Agency: Tribal DDB Dallas / Dallas
Client: happytaxday.com Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Coneman
Agency: BEAM Interactive / Boston
Client: MINI USA Category: Banners - Dynamic / Business to Consumer - Single
The Sneezer Unbelievable
Agency: Dentsu Inc. / Tokyo
Client: Fumakilla Co., Ltd. Category: Banners - Dynamic / Business to Consumer - Single
Cacique Rum - "listen to the call"
Agency: DoubleYou / Barcelona
Client: Diageo Category: Banners - Dynamic / Business to Consumer - Single
Monalisa
Agency: Euro RSCG 4D / São Paulo
Client: Reckitt Benckiser Category: Banners - Dynamic / Business to Consumer - Single
Wild Animus Pillings
Agency: Lean Mean Fighting Machine / London
Client: Too Far Publishing Category: Banners - Dynamic / Business to Consumer - Single
A3 Art of the H3ist "Break-in' banner
Agency: McKinney / Durham
Client: Audi of America, Inc. Category: Banners - Dynamic / Business to Consumer - Single
Smooth Operator
Agency: Proximity Singapore / Singapore
Client: WD-40 Category: Banners - Dynamic / Business to Consumer - Single
Norelco CNN Homepage Takeover
Agency: Tribal DDB / New York
Client: Philips Category: Banners - Dynamic / Business to Consumer - Single
Pong
Agency: vccp / London
Client: Dyson Category: Banners - Dynamic / Business to Consumer - Single
Fiat Idea - Test Drive
Agency: AgênciaClick / São Paulo
Client: Fiat Autom?veis Category: Banners - Dynamic / Business to Consumer - Campaign
Mouth/Eyes/Ear Banner Campaign
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation Category: Banners - Dynamic / Business to Consumer - Campaign
Caution
Agency: Lowe Tesch / Stockholm
Client: Saab Automobile Category: Banners - Dynamic / Business to Consumer - Campaign
The scream scroll
Agency: JWT Hamburg / Hamburg
Client: Heide Park Soltau Category: Banners - Dynamic / Self-Promotion - Single
Mini Banners
Agency: Domani Studios / Brooklyn
Client: Crispin Porter + Bogusky Category: Banners - Dynamic / Promotional Advertising - Single
Award:
2006 Interactive Merit Award
Agency:
Tribal DDB Dallas / Dallas
Client:
happytaxday.com
Title:
Uncle Sam
Category:
Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Annual ID:
06095N
Award:
2006 Interactive Merit Award
Agency:
BEAM Interactive / Boston
Client:
MINI USA
Title:
Coneman
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
06081N
Award:
2006 Interactive Merit Award
Agency:
Dentsu Inc. / Tokyo
Client:
Fumakilla Co., Ltd.
Title:
The Sneezer Unbelievable
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
06082N
Award:
2006 Interactive Merit Award
Agency:
DoubleYou / Barcelona
Client:
Diageo
Title:
Cacique Rum - "listen to the call"
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
06083N
Award:
2006 Interactive Merit Award
Agency:
Euro RSCG 4D / São Paulo
Client:
Reckitt Benckiser
Title:
Monalisa
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
06084N
Award:
2006 Interactive Merit Award
Agency:
Lean Mean Fighting Machine / London
Client:
Too Far Publishing
Title:
Wild Animus Pillings
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
06085N
Award:
2006 Interactive Merit Award
Agency:
McKinney / Durham
Client:
Audi of America, Inc.
Title:
A3 Art of the H3ist "Break-in' banner
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
06086N
Award:
2006 Interactive Merit Award
Agency:
Proximity Singapore / Singapore
Client:
WD-40
Title:
Smooth Operator
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
06087N
Award:
2006 Interactive Merit Award
Agency:
Tribal DDB / New York
Client:
Philips
Title:
Norelco CNN Homepage Takeover
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
06088N
Award:
2006 Interactive Merit Award
Agency:
vccp / London
Client:
Dyson
Title:
Pong
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
06089N
Award:
2006 Interactive Merit Award
Agency:
AgênciaClick / São Paulo
Client:
Fiat Autom?veis
Title:
Fiat Idea - Test Drive
Category:
Banners - Dynamic / Business to Consumer - Campaign
Annual ID:
06090N
Award:
2006 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
American Legacy Foundation
Title:
Mouth/Eyes/Ear Banner Campaign
Category:
Banners - Dynamic / Business to Consumer - Campaign
Annual ID:
06091N
Award:
2006 Interactive Merit Award
Agency:
Lowe Tesch / Stockholm
Client:
Saab Automobile
Title:
Caution
Category:
Banners - Dynamic / Business to Consumer - Campaign
Annual ID:
06092N
Award:
2006 Interactive Merit Award
Agency:
JWT Hamburg / Hamburg
Client:
Heide Park Soltau
Title:
The scream scroll
Category:
Banners - Dynamic / Self-Promotion - Single
Annual ID:
06094N